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Standing out as an independent agency can be surprisingly challenging. While you may not think that your website is a crucial part of that equation, that genuinely isn’t the case. To put it simply, without a strong website for your independent agency, you are missing out on opportunities. If you
Today, the business world is increasingly digital. Consumers constantly turn to online resources to find information, and independent insurance agencies need to be part of that landscape if they want to connect with clients. The sheer volume of options can make developing an online strategy challenging. After all, as an
As an independent agent, you’re always on the hunt for new leads. But lead generation can be surprisingly tricky. Many of the classic techniques are a bit tired. They won’t help your small insurance agency stand out from the competition, causing you to miss out on potential new clients. Luckily,
Today, technology is at the heart of nearly every insurance agency. Independent agents rely heavily on a range of systems, allowing them to organize operations, manage client data, attract new customers, and work more efficiently. While your current technology may have served you well in the past, new advances emerge
The new year is classically a time when independent agents, like yourself, look to the future. Goal setting is typically a part of the equation. Whether you call them New Year’s resolutions, career goals, strategic objectives, or anything else doesn’t matter; the purpose is the same. It’s all about identifying
I’ve never heard an insurance agency say, “We really need to slow down receivables.” Have you? Of course not. Your cash flow depends on prompt client payment. Ultimately, speeding up receivables hinges on changing client behavior. Today I’ll share five tips to get paid faster, and how ePayPolicy can help.
Today, the working from home (WFM) paradigm is undoubtedly here to stay. WFM became the new normal the moment COVID-19 entered our lives, and many independent agents in the insurance industry have since discovered its virtues. If you want to stay productive when you work from home long-term, you need
By now, your client base likely includes some young policyholders consisting of Millennials (ages 24–39) and possibly some older Gen Zers (ages 8–23). Millennials have already surpassed Baby Boomers as the largest generation, (72.1 million), with another 20 million Gen Z Americans right behind them. They are our future. Whether
With many companies moving to a hybrid remote workforce, Slack can be an excellent tool to keep up company communications. Here are 5 Slack channels that every workspace needs.
Why You Should Advertise on LinkedIn LinkedIn advertising is an exceptional opportunity that many agency owners overlook. Independent agents, like yourself, often use LinkedIn to showcase their expertise. The thing is, the platform can do so much more. By embracing LinkedIn advertising tools, you can connect with a broad audience
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