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ePayPolicy Blog: Business Strategy

Explore ideas, insights, and stories designed to inform, inspire, and keep you ahead.

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Building an Effective Local Marketing Strategy for your Agency

Building an Effective Local Marketing Strategy for your Agency

Quick disclosure – While our team has used most of the tools mentioned below, this isn’t referral content and none of these links have incentives for us. We’re simply sharing affordable or free tools and tactics that have proven to be effective. Modern marketing can be overwhelming, especially for those

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How to Crush Your Goals in 2022

How to Crush Your Goals in 2022

The new year is upon us. It’s a time where independent agents, like yourself, set their sights on the future. Strategic goal-setting is typically the name of the game, allowing agents to focus their efforts in the right direction. The issue is, you can’t just set new goals and hope

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Updating Your Tech Stack for 2021

Updating Your Tech Stack for 2022

Today, technology is at the heart of nearly every insurance agency. Independent agents rely heavily on a range of systems, allowing them to organize operations, manage client data, attract new customers, and work more efficiently. While your current technology may have served you well in the past, new advances emerge

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Promote Online Payment

5 Best Practices for Promoting Your Payment Page

“If you build it, they will come.” That worked for Kevin Costner, but for the rest of us, there’s one more step – promote it. We’ve been helping our clients (insurance agencies, MGAs/brokers and specialty finance companies) promote digital payments for insureds for years. And we want it to be

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digitalization in insurance

How Digitalization Can Reduce Costs for Agencies

The world of insurance is incredibly traditional. At times, this is a good thing. Independent agencies believe in the personal touch, forging deep, lasting relationships with clients. But, in other ways, relying on what’s tried and true is a hindrance, especially when it involves a lack of digitalization. Many independent

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6-reasons-why-independent-agencies-need-a-strong-website

6 Reasons Why Independent Agencies Need a Strong Website

Insurance agencies need websites because having an online presence builds trust, explains services, and helps customers find and choose you over competitors. Think of your website as the digital front door to your insurance business. It creates a strong first impression, boosts your visibility online, and gives both new visitors

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WHAT ACTUALLY MAKES EPAYPOLICY DIFFERENT?

Here are 11 reasons that over 10,000+ insurance organizations choose ePayPolicy.