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ePayPolicy Blog: Business Strategy

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5 Linkedin Mistakes to Avoid

5 LinkedIn Advertising Mistakes to Avoid

Why You Should Advertise on LinkedIn LinkedIn advertising is an exceptional opportunity that many agency owners overlook. Independent agents, like yourself, often use LinkedIn to showcase their expertise. The thing is, the platform can do so much more. By embracing LinkedIn advertising tools, you can connect with a broad audience

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Are paper checks putting your agency at risk?

Are Paper Checks Putting Your Insureds and Agency At Risk?

Why do people buy insurance? For protection. Itโ€™s ironic, then, that paying for insurance could leave themโ€”as well as your agencyโ€”exposed. (Spoiler alert: it doesnโ€™t have to.) Weโ€™re referring to the security risks of paper checks. The insured writes a premium check and drops it in the mail. If everything

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Insurance_Agency_Buyer_Personas

Sell Smarter with Insurance Agency Buyer Personas

What are personas and why would my insurance agency need them? The fact is, buyer personas help you sell smarter by focusing your resources and messaging on attracting the clients you want. Buyer personas for yourย Insurance Agency are easy and inexpensive to create and require only your internal staff. Buyer

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WHAT ACTUALLY MAKES EPAYPOLICY DIFFERENT?

Here are 11 reasons that over 10,000+ insurance organizations choose ePayPolicy.