ICI Sums up ePayPolicy in One Word: Simplicity

ICI Insurance has been serving Kansas families and businesses since 1885. Licensed in 48 states, ICI has 48 employees in six locations. The agency started accepting digital payments in May 2019. Director of finance, Megan McNary, explains: “We wanted to offer clients ease and convenience. We didn’t have a lot of folks asking for it, but it was hard having to say, ‘Sorry, we don’t accept credit cards.’”

How ICI Selected ePayPolicy

Megan set out to find a payment portal that’s easy to use and integrates with their management system. ICI uses Applied Epic, and Megan got to know prospective vendors through Applied Net conferences. ICI interviewed a few others, but ePayPolicy blew the competition away—with its simplicity. “Anyone can use ePayPolicy, whether you’re tech savvy or not,” Megan says.

Client Adoption of ePayPolicy

ICI has two payment-related goals: 1) to get more direct bill clients and, 2) to convert more agency bill clients to digital payment. Digital payers are still a minority at ICI. Most choose ACH over credit card payment, “likely because it has a lower transaction fee”. 

Favorite Feature

“I can’t pick just one favorite,” Megan laughs. “I like so many things about ePayPolicy!”

She says clients find it extremely user-friendly. “We have the ‘pay online’ button on our website. There’s a direct link from invoice straight to payment.”

Megan’s finance team also likes the simplicity and the friendly and knowledgeable customer service. “We haven’t had many challenges, but you always have questions with a new vendor. We’ve always received a response from ePayPolicy the same day.” 

ePayPolicy Benefits

“Technology is evolving. Offering payment convenience through technology is crucial to growing the agency,” says Megan.

For her team, digital payments are more efficient than checks. She explains, “When a check comes in, it has to go through so many hands in our agency. Checks require a lot of extra steps and work.”

With ePayPolicy, it’s “great to just be notified when a transaction has gone through.”

On the Horizon at ICI

Megan is excited about the new ICI Connect app. The app will be a link between ICI clients, ePayPolicy and Epic. “Everyone uses apps, right?” She reasons that as clients use the app, they’ll happily use it to pay their invoices.

Of course there will always be clients who want to mail or drop by with a check. ICI will always take checks. Meanwhile, Megan expects to see more ACH and credit card payments once ICI Connect is up and running. 

Advice to Other Agencies 

If you’re skeptical about offering digital payments, “I would challenge you to schedule a demo or talk to someone who’s using ePayPolicy—including me.”

5 Best Practices for Promoting Your Payment Page

“If you build it, they will come.” That worked for Kevin Costner, but for the rest of us, there’s one more step – promote it.

We’ve been helping our clients (insurance agencies, MGAs/brokers and specialty finance companies) promote digital payments for insureds for years. And we want it to be just as easy for our customers as well as yours to start going digital, so you can stop the check chase and bind policies with speed and security. 

People appreciate the convenience of paying via credit/debit card or ACH — they really do. But they need constant reminders that they can pay online (and in some cases, some persuasion). 

Here are five simple actions to announce and remind customers about your new payment options. We’ve also put together a Client Toolkit with ready-to-implement ideas, templates and content to help you spread the good news about accepting digital payments.

  1. Add a PayNow button to your website to let clients access your ePayPolicy payment portal with a simple click of a button. When your clients see “Pay Now,” they don’t consider it a prompt to go get their checkbook. They know they can quickly and easily make the transaction right then and there, online. You can download one of our distinctive, colorful PayNow buttons here, or have your website admin design your own (it’s simple).
  2. Link your invoices directly to your payment page. Clients simply click the hyperlink and voilà — they’re in the payment portal. When clients can “click and pay” instantly, it encourages them to do so instead of postponing payment. If they do file the invoice away to pay later, the hot link instantly takes them to the right place to pay online.
  3. Email your clients to let them know they have the option to pay online. Check out the email template in our Client Toolkit here. Be sure to Include a Pay Now button/email signature badge in your email signature (also found in the toolkit). That way, every email you send becomes a visible reminder that digital payments are just a click away!
  4. Leverage social media. Meet your clients where they’re at and post friendly reminders regularly on your social channels. Our Client Toolkit includes graphics and captions for Facebook, LinkedIn, and Instagram posts. You can even get creative and run polls or contests to engage clients around their intent to use the platform, to measure adoption rates, and to learn what might be holding clients back from converting. Not to mention, clients will rave about their online payment experience, providing quotes you can use across other marketing channels!
  5. Share content. This one should be very familiar, since you’re in the business of selling insurance. You know how to recognize and overcome resistance.

Some clients will be early adopters. Others will be unable to use your payment page because their accounts payable go through a centralized accounting department in another city or state. Still others are “old school” or “tech-averse.” But never say never! We live in an increasingly digital world, and momentum is moving away from checks.

Our Client Toolkit includes a Cost of a Paper Check infographic that breaks down the money and time they will save by switching — not to mention that digital payments through ePayPolicy are safer and more secure than checks. 

Be persistent in your promotion of digital payments, but also be patient. We’ve talked with several ePayPolicy clients about their clients’ response rates. One thing we can say with confidence: agencies that actively promote digital payment see higher conversion rates in the first year than those that don’t. 

Best of luck with your client outreach. Start with our helpful Client Toolkit. If you have questions or need further assistance, contact your Account Manager.

Michigan Agency Binds Policies Faster with ePayPolicy

Based in Grosse Pointe Michigan, Noel Selewski Agency, Inc. has been in business since 1979 and is licensed in 47 states. They offer personal and commercial lines, specializing in investment properties.

Kevin Jenkins, the firm’s lead agent, and Paula Rausch, operations manager, shared how ePayPolicy is working for the agency and their clients.

In 18 years at Noel Selewski, Kevin has seen the agency evolve based on client needs. He says, “We’re living in a revolutionary time for insurance. Digital transactions are the future—and it’s happening now.” He and Paula wanted to offer clients the payment convenience offered by larger agencies. But they ran into a stumbling block. Michigan law prohibits insurance agents from passing on credit card fees to their policyholders. But absorbing the merchant account fees was financially unsustainable for the agency.

Kevin did extensive research and was pleased to find ePayPolicy, a payment processing platform specifically for independent insurance agencies and MGAs. Client payments are collected by ePayPolicy, not the agency. The system charges the associated fees directly to the payer. It’s completely legal, and clients are happy to pay for the convenience.

Says Paula, “Most of our policies are time-sensitive. Clients need to show coverage to close on a property. We’re talking high volumes and big sums of money. I get nervous waiting for a check to arrive, especially with the recent postal service delays. There’s a risk the check won’t arrive.Then you have to deposit the check, wait for it to clear, etc.”

With ePayPolicy, she says, “I know immediately when a payment has come in. I get an email. It’s so much faster.”

Kevin’s favorite feature is being able to take payments over the phone or copy and send clients a secure payment link. He says, “It makes binding policies faster and raises the level of client trust. They feel safer knowing the link I share is secure.” (Note: ePayPolicy is PCI Level 1 compliant.)

Paula also mentions these benefits: “It’s much more efficient for our internal filing. It’s a better customer experience, and less hassle for my team than paper checks.”

Advice to Other Insurance Companies

Kevin suggests: “I’d say look at the ease.The payment hits your account. You get a receipt. And you don’t have to wait for checks to clear. When you’re paid faster, you can bind faster, and move on to the next client’s needs. ePayPolicy has contributed to our agency’s growth.”

Paula concurs. “Save yourself the hassle and worry of paper checks and just do this. It’s simple!”

5 Benefits of ePayPolicy Over General Payment Processors

Congratulations! You’ve made the decision to offer digital payments and (fingers crossed) wean your clients off checkwriting forever. It should be easy to pick a payment processor for your agency, MGA or premium finance company — right? 

Of course, we think it’s a no-brainer. But many of our clients come to us after starting out with general payment processors like Stripe, Square, Quickbooks, etc. We’d like to save you some of their frustrations. Such companies are perfectly fine. It’s just that they’re industry agnostic. (That’s their fancy way of saying ‘generic.’)

Insurance Is Not a Generic Industry

Your receivables are not a simple matter of collecting premium payments and depositing them as income into your bank account. You have fiduciary responsibilities to your carriers and to your insureds. You’re subject to state statutes and regulations specific to our industry.  

We Know This Because We’re Insurance Experts

It’s true. Co-founder Todd Sorrell actually owned a premium finance company for several years before launching ePayPolicy with Milan Malkani (software developer supreme) in 2015.

ePayPolicy was created specifically as a digital payment processing solution for the insurance industry. 

Here are five benefits of ePayPolicy that (together) you’ll never get from Square (or Stripe, or…):

1. Operating Efficiency

ePayPolicy integrates with today’s most popular agency and broker management systems, including AM360, Applied CSR24 and a growing number of legacy and new systems. Not surprisingly, generic payment processors don’t know or care which management system you use.  And although we encourage integrations, not having one is also perfectly fine.

2. Relevant Features

With generic processors you’re a square (no pun intended) peg in a round hole. Their features are not insurance-specific. Ours are. We know how agencies and MGAs run, so ePayPolicy offers features that apply to you. Not only do we help you take payments, but also send funds across the industry through our network for only 50 cents! Our online dashboard to track and manage payments is also clearly catered to insurance organizations and their accounting teams.

3. Payment Options

Your insureds can pay by either credit/debit card or by ACH,* depending on their financial situation and goals. Some like earning travel miles. Others want to see their bank account timely debited.  

4. Data Safety & Security

ePayPolicy takes security very seriously. We don’t ever save your clients’ sensitive information in our systems (to avoid any kind of fraud). Plus, we’re PCI Level 1 compliant—the highest of four levels based on annual transaction volume. This means we’re subject to the most stringent data security protocols in the payment processing industry. 

5. Transparent Pricing

What you see is what you pay. How easy is that? ePayPolicy subscriptions start at a flat $20/month. No hidden fees or set-up fees. We also pass all transaction fees to the insured, unless you want to absorb them partly or wholly.

Don’t Just Take Our Word For It

ePayPolicy serves some 5,000 clients across the spectrum of independent agencies, MGAs/brokers, carriers and premium finance companies. 

We’re endorsed by more than 70 industry organizations, including 38 Big I state associations. Check out all of our industry endorsements and ask your user group or association why they recommend ePayPolicy as their insurance payment processor of choice.

Take the first step. Get started online or schedule a free demo today. 

*ePayPolicy Canada currently accepts credit card payments only. 

Vertafore Canada Orange Partner Program Endorses ePayPolicy

MONTREAL, Sept. 14, 2021 /CNW/ — Vertafore® Canada, a leader in modern insurance technology, today announced the launch of the Vertafore Canada Orange Partner Program, providing Canadian brokers the opportunity to take advantage of high-quality, pre-built integrations with strategic third-party technology providers. The program allows brokers to further optimize their processes and enhance the digital experience they offer their customers.

“In today’s competitive landscape, brokers increasingly need to focus on becoming future-ready, and it is essential that we, as solution providers, look for ways to help them achieve this,” said Dimitrios Argitis, vice president and general manager of Vertafore Canada. “We are committed to helping brokers achieve this through improved APIs and high-quality, vetted, strategic partnerships. The introduction of the Vertafore Canada Orange Partner Program is an important step in that direction.”

The Vertafore Canada Orange Partner Program is launching with seven partnerships that, when integrated with the Vertafore Canada SaaS solutions, offer brokers additional opportunities to optimize processes, enhancing the digital experience and complementing their strategic initiatives.

This initial set of partners serves as the foundation from which the program will continue to scale, and they drive significant value to brokers by offering them the following Vertafore Canada SaaS Platform integrated capabilities:

  • ePayPolicy: Brokers can offer their customers secure, quick and easy online payment options that integrate with Vertafore Canada solutions.
  • FIRST Insurance Funding Canada: Brokers can now provide monthly payment plans and full payment options for new business and renewals along with the policy proposal with FIRST PayTM, directly within the SIG.
  • Pathway: Brokers can automate client emails, texts, and document delivery through seamless data integration.
  • BrokerLift: Brokers can make selling insurance on their website easier both for their customers and the brokerage staff.
  • Xenex: Known as eSIGN, brokers can simplify processes by benefiting from this integrated SignatureMaster™ solution.

“These are partnerships that go well beyond just agreeing to work together. They represent a comprehensive arrangement that includes high-quality integrations that have already been developed and comprehensively tested, that collaboratively are being maintained and for which we have testimonials from brokers of their strategic value,” added Stacey Miranda, director of product management for Vertafore Canada. “The Orange Partner Program brings a new level of collaboration between Vertafore and its partners for the benefit of Canadian insurance brokers and their customers.”

For more information, please visit https://www.vertafore.ca/orange-partner-program.

About Vertafore Canada

Vertafore Canada is the expert in Canadian broker innovation and a leader in the BMS (Broker Management Systems) marketplace for insurance and financial services brokers. It offers an integrated suite of products designed to increase revenue through efficient use of technology. Vertafore Canada is the new name for Keal Technology, a leading provider of broker and commercial management systems in Canada, acquired by Vertafore in 2016.

New Specialty MGA is Tech-driven and Open for Business

Dan Marzouk is launching a K2 Insurance unit to handle the nuanced coverage needs of vehicle service garages and dealers. “We are focused on a better way to do things,” he says. “K2 Specialty insurance provides exceptional service and excellent technical assistance. The company has significant infrastructure and several units have implemented ePayPolicy into their platforms. We are implementing ePayPolicy into our garage and dealer unit from the get-go.”

How the Relationship Started

A carrier approached K2 Insurance in early 2021 to discuss setting up a niche MGA for vehicle dealers and garages.

Filings were sent to states in May and the technology integration wrapped up as of July.  Dan always planned on using ePayPolicy. He says, “ePayPolicy was one of the easiest integrations. They have a partnership with MGA Systems, so it plugged right into our accounting system.”

Benefits to Retail Agents

With ePayPolicy, K2 provides agents and their accounting teams with a full view of their payables.

“ePayPolicy allows our customers to accept payments directly through our system. They choose which policies they want to pay. Their accounting team can know if there’s money they owe K2 that they may not have billed. Everyone can log in and see all their invoices and all their credits,” Dan explains.

Plus, if an agent happens to have ePayPolicy on their end, that makes it even easier. It’s also a bonus for K2. “When they get paid, we get paid.”

The response during beta testing has been “ecstatic.”

Benefits to the MGA

K2 appreciates ePayPolicy for saving time and streamlining the receivables process. As an example, Dan talks about receiving a wire for $52K with no backup. “We could spend a week going back and forth trying to figure out which account(s) that payment is meant for. Our ‘mega’ agencies have a single accounting team. We may be working with five different offices, but they will send one payment! ePayPolicy makes clear how each payment gets allocated.”

Dan especially likes that ePayPolicy:

  •  fully integrates with K2’s accounting system
  •  enables K2 to invoice multiple accounts simultaneously
  • minimizes energy drain and confusion of chasing down payments
  • saves K2 from having to send out cancellation notices
  • can process both direct bill and agency bill payments

He also talks about collaborating with ePayPolicy to achieve special, nonstandard customization his team needs. “We hopped on a call with the programmers. Everyone looked at the code together and we quickly got it done.”

ePayPolicy Helps with K2 Clients Large and Small

Small to medium-sized agencies without accounting departments can use it for direct pay. Medium-sized to large clients are agency bill. K2 can send all their agencies links so their insureds can pay conveniently online.

“I want to keep it very easy. I don’t have to worry about keeping bank account or credit card info on file. It’s all secure and the system has fail safes,” Dan notes.

In Summary

K2 Specialty Dealer Insurance shares an accounting team of three people with other K2 units. Dan comments: “We had one unit that was hesitant about ePayPolicy, but our accounting team convinced them to reconsider. K2 has a large network of agents across the country. We want to do everything we can to make their lives easier.”

He concludes: ‘People buy based on product, price and relationships. We help our agents build relationships. Individual quotes may come in a little higher or lower. Our value is that they don’t have to worry about billing.”

Advice to Other MGAs

Dan suggests: “If you haven’t thought about it, think about it. If you polled your top agents, likely many of them are using ePayPolicy already. With COVID, your offices may not be staffed. No one is there to accept checks. You don’t always know that a wire came through. You always have proof of payment from ePayPolicy.” 

About K2 Insurance

K2 Specialty Dealer Insurance is part of K2 Insurance Services, LLC, a leading underwriting and distribution franchise in the program insurance market. K2 Insurance is the parent company for 22 — and growing — MGAs focused on individual niches across the U.S. and world, including energy, golf and country clubs, attorney malpractice, wineries, municipalities … and now, garages and dealers

Brown & Brown Makes a Customer-Centric Decision

Kelton Robinson was new to the insurance industry when he joined Brown & Brown in 2018. He immediately looked for new ways to modernize the agency and knew that enabling payments online was one of the first steps.

At the time, not many Brown & Brown offices offered digital payment options, but those that did recommended ePayPolicy. Being FAIA’s payment processor of choice was also a big plus. 

The ePayPolicy implementation was “seamless,” despite it happening at the same time they were converting to a new management system. ePayPolicy’s integration with Vertafore’s AMS360 was a definite bonus. As Kelton’s team adjusted to learning more about the platform, excitement built up. AutoPay and Invoice Notifications were and are some of their favorite ePayPolicy features.

ePayPolicy Has Modernized the Agency

Not only has ePayPolicy helped Kelton, but his entire Brown & Brown team and their customers have benefited from the switch.

Good Customer Response, Good Timing

Customers now have the option to pay instantly by credit card or ACH. Kelton says, “We haven’t forced it. We’ve simply offered it as a payment option.” He notes that personal lines customers were quick to embrace digital payments. Some commercial lines customers were hesitant at first but are increasingly switching to digital payments. And overall, customer feedback has been very positive.

And the timing could not have been better. Brown & Brown Ft. Lauderdale began offering digital payments in July 2019, which meant that customers could get used to it well before COVID-19 hit in spring 2020. 

Accounting Gets a Boost

Kelton views ePayPolicy as a big win for his team. “We are used to the sales team getting all the fancy gadgets. This was for us, to help us out on the accounting side. Right away it paid dividends.” He specifically called out the speed of managing transactions, the visibility to track the transactions, and the ability to be notified as soon as a customer pays—all of which speed up the time to bind a policy.

Advice to Other Agencies

Kelton suggests that agencies on the fence about digital payments should think first about their customers, who deserve the freedom to pay how they want to pay. 

He further suggests agencies avail themselves of ePayPolicy’s “low entry and high opportunity.” Low entry costs and no contract were major selling points for him. It’s a very low-risk investment that agencies can try out and “adopt as they see fit.”

In summary, Kelton offers his experience as a guide to success: “The product has been so great, the adoption has been steady, and benefits seen immediately.”

How Hummel Group Became the First ePayPolicy – AMS360 Integration

Hummel Group, Inc. is a regional insurance agency with six offices in Ohio and one in Indiana. The agency offers commercial and personal lines of insurance, health and employee benefits and financial planning and wealth management services. In the commercial insurance sector, the agency writes many lines of business, with specialties in niche markets.

The agency has made a systematic investment in InsurTech for the last 10+ years — always looking for ways to improve processes and efficiency, obtain better reporting and analysis and lead the way on technological innovations in the insurance industry. 

The Demand for Electronic Payments

“Our original goal was to speed up receivables collection,” says Kevin Weaver, Accounting and Bonds manager. “As more insureds started asking about paying electronically or with a credit card, Hummel Group wanted to offer this payment method in a cost-effective and secure way.”

Finding the Right Partner

Kevin and his team started looking for a vendor that could handle the specific needs of agencies, brokers, MGAs and premium finance companies. “We were heavily invested in Vertafore, so we asked them for a recommendation. What stood out about ePayPolicy is that they were one of the first Vertafore “Orange Partners” for electronic payments,” says Kevin.

Integration as Catalyst

At a Vertafore conference, Kevin heard ePayPolicy co-founder Milan Malkani mention that the company was getting “very close” to an integration with Vertafore.

Hummel Group was sold on ePayPolicy, but decided to hold off until the integration with AMS360 was ready for implementation. “We wanted the payment process streamlined and efficient from day one,” Kevin says.

In July 2019 Hummel Group became the first independent agency to integrate ePayPolicy into their AMS360 management system.

How it’s Going

Kevin reports: “For being the first AMS360 integration customer, the integration—for both divisions—went really well. Milan and his team made sure our questions were answered and everything worked to our satisfaction.”

Hummel Group has seen: 

  • Time savings for the agency. “Having our systems tied together saves hours of emails and phone calls from customers and brokers inquiring about their balance due. With a few inputs on the payment screen, all of a customer’s open invoices are populated.”
  • Convenience for their insureds. Kevin says: “We’re constantly asking what we can do to make it easier to do business with us. Electronic payment helps us accomplish that, especially with some of the current challenges accepting cash or checks. Hummel Group promotes digital payment (with payment links) on their website, in email signature blocks, on invoices and email reminders, and also during phone conversations.

Favorite Feature

Along with the Import Deposit feature, Kevin likes Invoice Notifications. The system sends out a reminder email to the insured, clearly branded to the appropriate division (Hummel Group or Energy Risk Advisors), and it includes a payment link. “Invoice Notification is a huge value-added feature,” he says.

Advice to Vertafore Users

Kevin views electronic payment as the way of the future. Many insurance carriers, brokers and MGAs already offer it, and insureds increasingly expect it.

Why ePayPolicy? “They were quick to partner with Vertafore. And they’re always adding new technologies and features—with input from users. Schedule a free demonstration. You will find their system very user-friendly. 

He concludes: “I cannot stress enough how pleasant it is to work with ePayPolicy. Their customer service is friendly, knowledgeable, and has a “can-do” attitude. They stay in close communication with us and provide occasional tips and tricks to make sure we are getting the maximum benefit from their system.

How Digitalization Can Reduce Costs for Agencies

The world of insurance is incredibly traditional. At times, this is a good thing. Independent agencies believe in the personal touch, forging deep, lasting relationships with clients. But, in other ways, relying on what’s tried and true is a hindrance, especially when it involves a lack of digitalization.

Many independent agencies are slow to incorporate new technologies. While you don’t necessarily need to embrace every emerging solution that arrives, a lack of digitalization can hold you back. Not only can it cause you to spend more than you need to; it can also mean missing out on revenue-boosting opportunities.

If you are wondering how digitalization can reduce costs and increase revenue, here’s what you need to know.

What Is Digitalization?

Digitalization – also known as digital transformation – is the process of introducing technologies into your business that provide you with new opportunities. This includes capturing cost savings, increasing revenue, or boosting value, all through the use of technology solutions.

While the most obvious incarnation is digitizing paperwork, that only scratches the surface. Digital transformation includes implementations that boost efficiency, accuracy, and profitability through technology.

How Digitalization Reduces Costs and Increases Revenue

Better Customer Experience

Today’s customers don’t just want excellent service; they want convenient solutions. The population gets more tech-savvy by the minute. They rely on technology tools to make their life easier. Whether it’s communicating via chatbot, setting up automatic payments, or gathering information, being able to handle their lives online is a priority.

By embracing digitalization, your independent agency can offer more of what customers are after. It’s a quick way to improve the customer experience. With technology, you can make it easy for them to review their policies, track payment due dates, and pay on time, simplifying their lives as well as yours. That’s all good stuff, and it can help cement your reputation as a tech-savvy provider.

Less Paperwork and Manual Input

Let’s face facts; manual data entry and physical paperwork are tedious to handle. Re-entering information into computer systems takes time – time you could otherwise spend on other activities.

With digitalization, you can reduce the need for cumbersome data entry, relying more on digital forms that customers can complete themselves or scanning technologies that automatically upload the data. Time saved is money saved (or earned), making it worth exploring.

Increased Accessibility

When you embrace digitalization, you have the opportunity to increase your accessibility to critical information. By using cloud technology, you can access your data at any time from nearly anywhere. As long as you have an internet-ready device, you can handle everyday tasks while in the office, on the road, or from home.

Plus, it keeps your data centralized. You’re using one platform no matter where you are, keeping everything consolidated at all times.

Lower E&O Risk

Errors and omissions (E&O) can spell trouble for independent agents. Not only can it mean working with inaccurate information, but it may also lead to E&O claims. Claims of negligence, breach of duty, or similar issues hurt your reputation and bottom line; it’s a double-whammy.

With digitalization, you can reduce E&O risk. You don’t need to enter data from paper records or transcribe conversations. Instead, the tech can do the bulk of the work. All you’ll need to do is a quick review, allowing you to ensure important details are captured, and the highest level of accuracy is achieved in less time.

Independent Agencies: Looking for More Great Tips?

At ePayPolicy, we understand the importance of reaching your peak potential as an independent agency. If you’d like to see more tips about how independent agents can reduce costs and increase revenue with digitalization, we’ve got you covered. Follow us on Facebook for more tidbits, tricks, and insights.

Life in the Fast Lane with Patriotic Insurance Group

Rob Bowen likes to get things done right and done fast. A veteran of the Navy and Fortune 500 financial services companies, Rob founded Patriotic Insurance Group in 2014. By emphasizing service, integrity, accuracy and efficiency, he’s built Patriotic Insurance Group into a beautiful (his term) company in a relatively short time. The agency helps clients in NY, NJ, CT, PA and VA manage their personal and business risks and insurance costs.

One thing Rob does not like is checks. He doesn’t like chasing down clients to get paid, or waiting for checks to arrive in the mail, or sending checks to the broker or carrier and waiting for them to clear.

Introduction to ePayPolicy

About two years ago, Rob was listening to “The Insurance Guys” podcast. Scott and Bradley had Todd Sorrel on, talking (as usual) about speeding up insurance payments. Rob was sold. He gave Todd a call and said, “Sign me up.”

 “I love that it does one thing and does it really well,” Rob says.  He’s a big fan of Insurtech in general, but insists his vendors have an insurance background. They need to “understand my daily pain and talk my language.” He’s wary of companies that try to be a jack of all trades and a master of none. “Stick to your knitting” is the phrase he used. Clearly, he’s happy with the lane we’ve chosen, and the fact that we stay in it!

How Patriotic Insurance Group and their clients benefit

Rob lives by the K.I.S.S. principle. “I send clients a link, they put in their info, and it’s done.” In two years he’s only had one client who struggled with using the payment portal. “I’m transparent that there’s a fee to use the service,” he says. “Some clients pay by credit card because they want the points. If it’s a large payment, I’ll encourage them to go with ACH, which is just $3 per transaction. Clients who use ePayPolicy love it.”

He remembers one client who mistakenly paid the net amount instead of the gross amount of their invoice. But ePayPolicy solves that problem with a customized link that prefills the amount due no room for human error. It’s also seamless and fast. “I get an email when the money is there. Ninety percent of that money is the carrier’s, not mine. It’s easy to reconcile, and within 24-28 hours, I’m able to pull my commissions out.”

Rob is also big on APIs. His agency is in the process of switching their AMS to HawkSoft. “Once we get the basics and other integrations down, we’ll pull in ePayPolicy. It will make everyone’s life easier.”

Advice to other agencies

“I don’t know why this is a decision point for an agency in 2021,” Rob reasons. “Checks are a pain in the neck. It’s only $20 a month (for the basic subscription). Even if it was $20 per payment, the time you spend chasing down a slow-paying client or waiting for the Post Office these days is worth it. It’s very helpful and saves so much.”

He concludes: “If you do any agency pay, you need to do this. Just get ePayPolicy. I don’t know why you wouldn’t.”